It's disappointing every time

Today I came across a post in my feed reader. From a blog that I've enjoyed reading for a long time. It's been raw, personal and distinctly human.

Imagine my surprise then, this afternoon when I opened the new post only to be greeted by the classic "Here's why XYZ makes sense" followed by a generic boilerplate list of bullet point that doesn't really say anything at all.

When a real human being I've connected to on some level resorts to using AI to generate posts for their website, I feel conned. A dupe that's fallen for a classic bait and switch. And, look, I get why some people might want to use AI to assist in creating content. But when I follow a personal blog, I want to read things actually written by that person. I want a glimpse into the mind and existence of another human being. My quota of AI generated marketing slop gets filled elsewhere.

After I wrote What we make, I came across a new post on Brandon Sanderson's blog.¹ It's a transcript (it would be a great plot twist if the transcript was AI generated) from a talk Sanderson gave called "The Hidden Cost of AI Art". He tackles the subject far better than I ever could, and the talk is worth watching or reading.

I've only read the transcript.

The following part captures the essence of why using AI for creating quote-unquote art is entirely pointless (emphasis mine):

…the books aren’t the product. They aren’t the art--not completely. And this is the point. The most important thing to understand is that the process of creating art makes art of you.

My friends, let me repeat that. The book, the painting, the film script is not the only art. It’s important, but in a way it’s a receipt. It’s a diploma. The book you write, the painting you create, the music you compose is important and artistic, but it’s also a mark of proof that you have done the work to learn.

Because in the end of it all, you are the art.

The most important change made by an artistic endeavor is the change it makes in you. The most important emotions are the ones you feel when writing that story and holding the completed work. I don’t care if the AI can create something that is better than what we can create, because it cannot be changed by that creation.

Many thanks to Brandon for penning these words. Now I have something to refer to when I want to express my view on why AI created blog posts are pointless.

Around the same time, Alberto Galaco published the post What happens when everything is perfect? pontificating some of the same issues. Alberto writes:

That friction between wanting to make something and actually making it used to matter. It was part of learning. Part of ownership. You struggled, failed, tried again, and through that process the idea became yours. When creation becomes instant and disposable, what remains of that bond? What does it even mean to make something anymore?

You should read the full post. I agree with every point Alberto's making. It is clear that this is something that occupies the mind of many smart and competent people, myself notwithstanding. Whatever the eventual outcome of this struggle between man and machine, I hope to see more human written posts in my feed reader in the future.